Partnerships & Media Kit

At Struggleville.net and our YouTube channels, TheStruggleville (primary) and Struggleville2 (secondary), we connect passionate shoppers with incredible deals and insightful product reviews. Our mission is simple: to help consumers make smart purchasing decisions, and in doing so, drive significant visibility and sales for Amazon sellers like you. With a highly engaged audience eager to discover their next favorite product or snag an unbeatable deal, we offer a powerful platform to put your Amazon listings directly in front of motivated buyers. Explore our kit to see how we can help your products thrive.

Demographics

Our audience is highly targeted and ready to buy. With 89.6% male viewers, predominantly within the 35-64 age bracket (63.2%), and 78.3% based in the U.S., we connect Amazon sellers directly with a powerful segment of DIY enthusiasts and professional tradesmen who are actively seeking deals and making purchases on Amazon.

YouTube Reach

Our YouTube presence is your direct line to a massive and actively engaged audience. On our primary channel, TheStruggleville, we’ve garnered an impressive 871,000 views year-to-date (as of June 5th), reaching over 53,000 subscribers. A significant portion of this reach comes from YouTube’s powerful discovery features, with 44.3% of views from Browse Features and 18.6% from Youtube, ensuring broad visibility for your products.

Our secondary channel, Struggleville2, further amplifies our reach, delivering an additional 771,000 views year-to-date to its 11,686 subscribers. This channel excels in targeted discovery, with 53.8% of its views originating from Youtube and 23% from external sources, making it ideal for reaching specific audiences actively looking for solutions or deals. Both channels demonstrate robust external traffic (15.1% on TheStruggleville, 23% on Struggleville2), highlighting our ability to drive views from outside YouTube as well.

Affiliate Sales

Our effectiveness extends beyond just views and clicks; we drive significant sales on Amazon. Year-to-date (as of June 6th, 2025), our efforts have resulted in an impressive 414,298 clicks to Amazon, converting into 65,105 items ordered. This demonstrates a powerful 15.71% conversion rate, significantly above industry averages, showcasing our audience’s strong purchase intent.

These high-converting efforts have generated a substantial $1,177,380.58 in shipped item revenue for Amazon sellers within the current year. Our expertise spans a wide range of product categories, with our top 10 performing categories including:

Power & Hand Tools
Home Improvement
Business & Industrial Supplies
Automotive
Home
Clothing & Accessories
Patio, Lawn & Garden
Health & Household
Electronic Components & Home Audio

This diverse yet focused performance highlights our ability to effectively promote various products to our engaged and purchasing audience.

Influencer Videos

Beyond our direct affiliate promotions, our dedicated Amazon Influencer videos offer another highly effective channel for driving sales. Year-to-date (as of June 6th, 2025), these videos have generated 150,427 clicks to Amazon, resulting in 19,463 items ordered. This translates to a robust 12.94% conversion rate, underscoring the direct impact of our video content on purchasing decisions.

Our Amazon Influencer videos have contributed significantly to overall revenue, driving $816,885.65 in shipped item revenue within 2025. This performance is strong across a variety of categories, with our top 10 product categories being:

Power & Hand Tools
Patio, Lawn & Garden
Automotive
Home
Home Improvement
Computers, Tablets & Components
Clothing & Accessories
Kitchen & Dining
Cell Phones & Accessories
Toys & Games

This success demonstrates our capability to visually showcase products and directly influence purchase behavior across diverse categories important to Amazon sellers.

Let’s Drive Sales Together!

As you’ve seen, Struggleville.net and our YouTube channels, TheStruggleville and Struggleville2, offer a uniquely powerful platform for Amazon sellers. Our highly engaged audience of DIYers and professional tradesmen are actively seeking deals and product recommendations, leading to impressive conversion rates and substantial revenue generation.

We don’t just get views; we drive sales, build brand awareness, and connect your products directly with a loyal community ready to make a purchase. Our comprehensive approach, spanning dedicated videos, website deal posts, and extensive Amazon performance, is designed to deliver tangible results for your brand.

Ready to put your products in front of our motivated audience and unlock new sales opportunities on Amazon?